Book Details
| Print ISBN | 9781337406420 |
| eText ISBN | 9798214338699 |
| Publisher | Cengage Learning |
| Publishing Year | 2019 |
| Edition | 3rd Edition |
| Language | English |
| Pages | 800 |
Business Analytics, 3rd Edition, is a textbook designed to build high-demand analytical skills for modern business environments. The volume guides learners through foundational principles as well as more advanced analytics concepts.
Coverage examines descriptive analytics, predictive analytics, and prescriptive analytics to develop well-rounded analytical capabilities. Throughout each topic, real-world examples and visual figures illustrate data sets and practical results.
The book also features relevant, practical problems designed across all levels of difficulty, providing students with structured practice to apply what they have learned.
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