Microeconomics for Managers

Microeconomics for Managers, 2nd Edition, is a textbook designed to show MBA students how microeconomic concepts assist in real-world managerial decision-making.

The volume stresses game theory and strategic thinking to analyze core business relationships and decisions. Key areas of focus include pricing under market power, organizational behavior, transaction costs, and models of uncertainty such as risk sharing and moral hazard.

To ground theory in practical business challenges, the text integrates detailed case studies of companies such as Amazon, General Motors, and United Airlines.