
Statistics for Management and Economics
by Gerald Keller
11th Edition
Publisher: Cengage Learning
Book Details
| Print ISBN | 9781337093453 |
| eText ISBN | 9798214353326 |
| Publisher | Cengage Learning |
| Publishing Year | 2018 |
| Edition | 11th Edition |
| Language | English |
| Pages | 992 |
Statistics for Management and Economics, 11th Edition, is a business statistics textbook that emphasizes practical applications rather than routine calculations. Authored by Gerald Keller, the text demonstrates how quantitative methods and data analysis address realistic business and economic problems.
Core instruction follows a three-step problem-solving model that guides students to identify, compute, and interpret. Learners examine how to assess project objectives and data types to choose appropriate statistical methods, execute numerical calculations, and interpret their findings within practical decision-making settings.
The volume connects statistical reasoning directly to operational business scenarios. More than 2,400 practice exercises offer extensive opportunities to analyze real data and apply quantitative techniques across diverse managerial fields.
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