Small Business Management

Small Business Management: Creating a Sustainable Competitive Advantage (8th Edition) by Timothy S. Hatten is an academic textbook published by SAGE Publications, Inc. This print edition equips students, instructors, and prospective small business owners to analyze financial choices, legal considerations, marketing strategies, and managerial responsibilities when establishing or expanding an enterprise.

The content synthesizes core administrative arcs necessary for early enterprise development. Readers examine strategic planning, business plans, social entrepreneurship, and organizational ethics before evaluating specific launch pathways. The text covers both franchising options and the practical steps required when taking over existing businesses.

Spanning 584 pages, the text incorporates the Sage Vantage intuitive learning platform to support coursework. Instructors and students can utilize assignable multimedia activities alongside structured assessments to evaluate course topics throughout the term.