
Speaking with a Purpose
by Arthur Koch, Jason Schmitt
11th Edition
Publisher: Routledge
Book Details
| Print ISBN | 9781032502700 |
| eText ISBN | 9781000930795 |
| Publisher | Routledge |
| Publishing Year | 2024 |
| Edition | 11th Edition |
| Language | English |
| Pages | 28 |
Speaking with a Purpose, 11th Edition, is a textbook that assists students in preparing, practicing, and delivering speeches. The text pairs a traditional step-by-step instructional approach with modern communication theory.
Coverage spans core speechmaking principles, such as conducting audience analysis, selecting a purpose and subject, and organizing speech content. The book also addresses informative presentations, persuasive speaking, and communication in group settings.
This edition emphasizes speaking in both offline and online formats, comparing in-person presentations with video conferencing. The volume supports foundational instruction across composition, speech communication, and public speaking.
Table of Contents
Chapter 1: Speech Communication
Chapter 2: Audience Analysis
Chapter 3: Determine Your Purpose and Subject
Chapter 4: The Introduction and Conclusion
Chapter 5: Gathering Supportive Material
Chapter 6: Supporting Your Ideas
Chapter 7: Organizing the Body of Your Speech
Chapter 8: Delivering Your Speech
Chapter 9: Informing
Chapter 10: Persuasion
Chapter 11: Group Communication
Chapter 12: Speaking Online
Chapter 13: The Tech Savvy Leader
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