
The Art of Public Speaking
2023 Release
by Stephen Lucas, Paul Stob
Publisher: McGraw-Hill Higher Education
Book Details
| Print ISBN | 9781265455644 |
| eText ISBN | 9781260412970 |
| Publisher | McGraw-Hill Higher Education |
| Publishing Year | 2023 |
| Language | English |
| Pages | 448 |
In an era dominated by rapid digital transformation and diverse global audiences, the ability to communicate with clarity and confidence has never been more critical. The Art of Public Speaking: 2023 Release addresses this contemporary need by offering a time-tested, highly reliable framework for oral communication. By bridging classical rhetorical principles with modern digital realities, this textbook serves as an indispensable guide for students seeking to find their voice. It successfully transforms the daunting task of addressing a live or virtual audience into a structured, manageable, and ultimately rewarding artistic endeavor that prepares learners for professional success.
The scope of this textbook spans the entire journey of speech construction, from initial topic selection to the final moments of delivery. Stephen Lucas and Paul Stob employ a highly practical approach that emphasizes audience analysis, ethical responsibility, and critical thinking. Rather than treating speechmaking as a mere set of mechanical rules, the authors present it as a dynamic process of human connection. Students learn to gather credible evidence, organize their thoughts logically, and use language that is both vivid and appropriate for diverse cultural contexts. Through this comprehensive perspective, the text prepares speakers to engage with contemporary social issues thoughtfully, persuasively, and respectfully.
Designed for both novice and experienced instructors, the pedagogical framework of this evergreen edition ensures complete teaching flexibility. The textbook features updated MLA and APA citation models, fresh real-world examples, and an expanded focus on presenting speeches in online environments. Many institutions adopt The Art of Public Speaking: 2023 Release to foster confidence and academic success from the very beginning. Students and educators seeking a flexible digital format can utilize The Art of Public Speaking: 2023 Release PDF to access these interactive features, including new student speeches and enhanced discussions of presentation technology, across various devices. This digital integration helps students master the nuances of modern communication in any setting.
Table of Contents
Chapter 1: Speaking in Public
- • The Power of Public Speaking
- • The Tradition of Public Speaking
- • Similarities Between Public Speaking and Conversation
- • Differences Between Public Speaking and Conversation
- • Developing Confidence: Your Speech Class
- • Public Speaking and Critical Thinking
- • The Speech Communication Process
- • Public Speaking in a Multicultural World
Chapter 2: Ethics and Public Speaking
- • The Importance of Ethics
- • Guidelines for Ethical Speaking
- • Plagiarism
- • Guidelines for Ethical Listening
Chapter 3: Listening
- • Listening Is Important
- • Listening and Critical Thinking
- • Four Causes of Poor Listening
- • How to Become a Better Listener
Chapter 4: Giving Your First Speech
- • Preparing Your Speech
- • Delivering Your Speech
- • Sample First Speeches
Chapter 5: Selecting a Topic and a Purpose
- • Choosing a Topic
- • Determining the General Purpose
- • Determining the Specific Purpose
- • Phrasing the Central Idea
Chapter 6: Analyzing the Audience
- • Audience-Centeredness
- • Your Classmates as an Audience
- • Demographic Audience Analysis
- • Situational Audience Analysis
- • Getting Information About the Audience
- • Adapting to the Audience
Chapter 7: Gathering Materials
- • Using Your Own Knowledge and Experience
- • Doing Library Research
- • Searching the Internet
- • Interviewing
- • Tips for Doing Research
Chapter 8: Supporting Your Ideas
- • Supporting Materials and Critical Thinking
- • Examples
- • Statistics
- • Testimony
- • Citing Sources Orally
Chapter 9: Organizing the Body of the Speech
- • Organization Is Important
- • Main Points
- • Supporting Materials
- • Connectives
Chapter 10: Beginning and Ending the Speech
- • The Introduction
- • The Conclusion
Chapter 11: Outlining the Speech
- • The Preparation Outline
- • The Speaking Outline
Chapter 12: Using Language
- • Language Is Important
- • Meanings of Words
- • Using Language Accurately
- • Using Language Clearly
- • Using Language Vividly
- • Using Language Appropriately
- • Inclusive Language
Chapter 13: Delivery
- • What Is Good Delivery?
- • Methods of Delivery
- • The Speaker's Voice
- • The Speaker's Body
- • Practicing Delivery
- • Answering Audience Questions
Chapter 14: Using Visual Aids
- • Kinds of Visual Aids
- • Media for Presenting Visual Aids
- • Guidelines for Preparing Visual Aids
- • Guidelines for Presenting Visual Aids
Chapter 15: Speaking to Inform
- • Types of Informative Speeches
- • Guidelines for Informative Speaking
- • Sample Speech with Commentary
Chapter 16: Speaking to Persuade
- • The Importance of Persuasion
- • Ethics and Persuasion
- • The Psychology of Persuasion
- • Persuasive Speeches on Questions of Fact
- • Persuasive Speeches on Questions of Value
- • Persuasive Speeches on Questions of Policy
Chapter 17: Methods of Persuasion
- • Building Credibility
- • Using Evidence
- • Reasoning
- • Appealing to Emotions
- • Sample Speech with Commentary
Chapter 18: Speaking on Special Occasions
- • Speeches of Introduction
- • Speeches of Presentation
- • Speeches of Acceptance
- • Commemorative Speeches
Chapter 19: Presenting Your Speech Online
- • The Special Environment of Online Speaking
- • Guidelines for Online Speaking
- • The Technology of Online Speaking
- • Sample Online Speech with Commentary
Chapter 20: Speaking in Small Groups
- • What Is a Small Group?
- • Leadership in Small Groups
- • Responsibilities in a Small Group
- • The Reflective-Thinking Method
- • Presenting the Recommendations of the Group
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▶Research Sources (13)
- The Art of Public Speaking: 2023 Release - RedShelf
- The Art of Public Speaking: 2023 Release - ISBN 9781260412970
- Stephen Lucas - (Authors) Direct Textbook
- The Art of Public Speaking: 2023 Release
- The Art of Public Speaking | Rent | 9781260412970 - Valore
- Search Results : Lucas
- The Art of Public Speaking by Stephen Lucas, Paul Stob
- The Art of Public Speaking: 2023 Release ISBN10: 1265455643
- Download The Art of Public Speaking 13th | PDF - Scribd
- The Art of Public Speaking: 2023 Release - SlugBooks
- The Art of Public Speaking: 2023 Release [Rental Edition]
- The art of public speaking : Lucas, Stephen, 1946 - Internet Archive
- The Art of Public Speaking: 2023 Release - Biggerbooks.com





