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Compose, Design, Advocate cover

Compose, Design, Advocate

A Rhetoric for Multimodal Communication

by Anne Frances Wysocki, Dennis A. Lynch

3rd Edition

Publisher: Pearson

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Book Details

Print ISBN9780134122748
eText ISBN9780134423142
PublisherPearson
Publishing Year2018
Edition3rd Edition
LanguageEnglish

*Compose, Design, Advocate: A Rhetoric for Multimodal Communication*, 3rd Edition, is a writing guide that helps authors choose effective strategies, arrangements, and media across varied communication settings. Written by Anne Frances Wysocki and Dennis A. Lynch, the textbook instructs readers in combining words and images in both writing and speaking.

The volume introduces a systematic method for analyzing communication situations, offering vocabulary and concepts applicable to diverse genres and compositional modes. Discussion covers rhetorical processes, research practices that support argument, and techniques for analyzing multimodal works.

To connect rhetorical principles with practical action, the textbook features an advocacy chapter providing communication strategies to produce change in personal and community environments.

Table of Contents

  1. PART 1: Designing Compositions Rhetorically

  2. Chapter 1: A Rhetorical Process for Designing Compositions

  3. Chapter 2: Composing a Statement of Purpose

  4. Chapter 3: Composing a Design Plan

  5. PART 2: Researching to Support Composing

  6. Chapter 4: About Argument and Advocacy

  7. Chapter 5: Researching for Argument and Advocacy

  8. Chapter 6: About Written Modes of Communication

  9. Chapter 7: About Oral Modes of Communication

  10. Chapter 8: About Visual Modes of Communication

  11. Chapter 9: About Multimodal Communication

  12. PART 3: Analyzing the Arguments of Others

  13. Chapter 10: Rhetorical Analysis

  14. Chapter 11: Analyzing Posters

  15. Chapter 12: Analyzing Documentary Photography

  16. Chapter 13: Analyzing Editorials and Opinion Pieces

  17. Chapter 14: Analyzing Essays

  18. Chapter 15: Analyzing Videos

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