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Corporate Think Tanks cover

Corporate Think Tanks

Zukunftsforen, Innovation Center, Design Sprints, Kreativsessions & Co.

by Sven Poguntke

2nd Edition

Publisher: Springer Gabler

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Book Details

Print ISBN9783658132026
eText ISBN9783658132033
PublisherSpringer Gabler
Publishing Year2016
Edition2nd Edition
LanguageGerman

Written by Sven Poguntke, Corporate Think Tanks (2nd Edition) addresses how internal corporate think tanks adopt start-up creative spirit to develop corporate strategies and breakthrough innovations. This German-language volume explains how organizations design internal environments, innovation centers, and dedicated futures forums to guide strategic change.

The text presents structured frameworks and specific creative session methods used in corporate settings. Core tools covered in the volume include ThinkX, Design Thinking, Lego Serious Play, and the Business Model Canvas.

Published by Springer Gabler, this resource provides grounded analysis for business study and management practice. It connects long-term corporate planning with action-oriented creative session design.

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