
Essentials of Business Communication
by Mary Ellen Guffey, Dana Loewy
11th Edition
Publisher: Cengage Learning
Book Details
| Print ISBN | 9781337386494 |
| eText ISBN | 9798214342900 |
| Publisher | Cengage Learning |
| Publishing Year | 2019 |
| Edition | 11th Edition |
| Language | English |
| Pages | 608 |
Essentials of Business Communication, 11th Edition, is a textbook designed to prepare students for the contemporary workplace by developing foundational writing and communication competencies. The volume presents research-backed strategies aimed at cultivating the professional proficiencies sought by recruiters.
Instruction emphasizes that proficient writing remains central to business success across diverse communication channels. The text explores digital workplace practices, professional standards, and résumé construction, while also addressing methods for effective communication using social media and mobile devices.
To reinforce learning, the textbook incorporates targeted grammar exercises alongside sample documents for editing. These study activities offer students direct practice in evaluating and refining professional correspondence.
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