Modern Management: Concepts and Skills
by Samuel C. Certo, S. Trevis Certo
15th Edition
Publisher: Pearson
Book Details
| Print ISBN | 9780134729138 |
| eText ISBN | 9780134730165 |
| Publisher | Pearson |
| Publishing Year | 2019 |
| Edition | 15th Edition |
| Language | English |
| Pages | 576 |
Modern Management: Concepts and Skills, 15th Edition, is a textbook designed for college and university management courses. The text concentrates on developing practical capabilities intended to support students in obtaining employment and succeeding in the workplace.
The volume structures its core study around four central management functions: planning, organizing, influencing, and controlling. Broad thematic coverage spans organizational challenges, entrepreneurial ventures, and strategic decision-making.
Each chapter is designed to build a specific management skill, encouraging students to work effectively in teams, lead others, and think strategically and creatively. To reinforce study, this 2019 edition incorporates case studies and illustrative examples.
Table of Contents
Chapter 1: Introducing Modern Management: Concepts and Skills
Chapter 2: Management and Entrepreneurship: Handling Start-Ups and New Ventures
Chapter 3: Society, Ethics and Sustainability
Chapter 4: Management and Diversity
Chapter 5: Managing in the Global Arena
Chapter 6: Creativity and Innovation
Chapter 7: Plans and Planning Tools
Chapter 8: Making Decisions
Chapter 9: Strategic Planning: Strategies, Tactics, and Competitive Dynamics
Chapter 10: Fundamentals of Organizing
Chapter 11: Responsibility, Authority, and Delegation
Chapter 12: Human Resource Management
Chapter 13: Changing Organizations: Stress, Conflict, and Virtuality
Chapter 14: Influencing and Communication
Chapter 15: Leadership
Chapter 16: Motivation
Chapter 17: Groups and Teams
Chapter 18: Building Organization Culture
Chapter 19: Controlling, Information, and Technology
Chapter 20: Production and Control
Chapter Appendix: Managing: History and Current Thinking
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