Strategic Management and Business Policy

Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition, is a textbook that introduces core strategic concepts to help readers address organizational challenges. Published by Pearson, this volume outlines the foundational ideas that organizations rely upon to push their businesses forward.

The text modernizes strategy instruction through an explicit focus on globalization, innovation, and sustainability. It explores the central issues that contemporary organizations must confront, uniting well-researched concepts with practical lessons for business environments.

To support strategic analysis, this edition introduces a dedicated chapter on global strategy. The text also provides real-world vignettes and comprehensive case studies that illustrate how organizations analyze competitive conditions and implement policy decisions.