Global Strategy

Global Strategy, 4th Edition is a textbook that examines strategic management across the globe. Published by Cengage Learning in 2018, the volume moves beyond traditional frameworks that focus only on multinational strategy to explore broader international business environments.

The text structures its subject matter around the strategy tripod perspective. This analytical framework integrates three theoretical viewpoints to support consistent, research-grounded explanations of strategic topics.

Written to engage students, the textbook pairs its core theoretical coverage with an accessible narrative. It explores the background context of business cases, encourages classroom debates, and underscores practical implications for managerial action.